Combining the best of automated and human analysis, Conversation Miner lets brands map, monitor and understand the vast social media conversation to create the deep insights required to drive business advantage.
Social media changes every day and you need to stay on top of it. You need to monitor your brand, your products, your competitors and much more that is discussed about your business.
But it’s not enough to simply find the conversation. You need to know what it means. And you need to know what to do about it. Our enterprise solution provides the following benefits:
- Real-time listening that draws from every social media source, including 100% of all Twitter activity, blogs, message boards, social networks and more are covered -- not just the 20% of freely-available tweets.
- A configurable dashboard that can be customized for your business, or even specific roles within your business. After all, your PR team needs different information than your customer service team.
- Deep insights from human analysts that pore over your data so that it's ready for action. Don't waste your own precious resources cleansing spam and irrelevant content. Get the insights you need to take action that will make a difference.
- Workflow capabilities customized to the way you work. If your legal team must review all blog comments, get them in the loop. If certain departments respond to certain topics, send them to the right places fast. Classify, tag, and route items where they need to go in seconds.
Think about how many different ways you need to use social media—to respond to a PR crisis, to handle a customer complaint, to determine the buzz around your latest social media campaign, to discover the key product feature customers love about you competitors, and many more. In many cases, the same tweet needs to be seen by several departments at once.
You can’t afford multiple solutions that each measure effectiveness different ways. Instead, work collaboratively across departments to maximize your impact of social media on your bottom line.
Get our Social Text Analytics via our API
For clients with use cases that go beyond traditional social media listening, there is the ConveyAPI. This text analytics API offering from Converseon features our industry-leading sentiment analysis, along with many other social intelligence features previously available only to customers of Conversation Miner. Now you may couple the industry's best social intelligence technology with your own applications. To learn more about this offering and sign up for a trial, please visit us at ConveyAPI.com.
Conversation Miner was named a category Leader by Forrester Research in "The Forrester Wave™: Listening Platforms, Q3 2010", Forrester Research, Inc., July 12, 2010. Also cited for "highly effective data quality."
- Implicit and explicit meaning.
- Custom metrics designed for your business.
- Sentiment at the level of phrases and sentence fragments.
- Full Twitter Firehose -- on of the few monitoring providers with access to 100% of tweets.
- Multiple language capabilities.
- The only leading provider of social intelligence with robust management consulting, advanced enterprise analytics and activation capabilities to help turn data into action.