What are my chances of getting pregnant? When should I see a fertility specialist? Where can I find the nearest clinic near me? These and other life-changing questions are repeatedly asked on Attain Fertility’s Facebook Page. Coupling the crowd-sourced ideas nurtured by the Community Manager with the Facebook monitoring of Converseon’s award-winning Activation team, an idea was born: Empowering women to take charge of their fertility in their hands with an app to help them navigate their infertility journey.



Attain Fertility’s social purpose is to provide people facing infertility with support and information in an atmosphere of trust and consideration. Committed to that goal, Attain Fertility asked its community what tools they wanted in an app to help them make trying to conceive as easy as possible. These social conversations and common customer service questions along with the dedication of Converseon’s Apple Certified Developer team were the foundation for the Attain Fertility Predictor, an app that helps women 25-44 calculate their chances of having a baby through in vitro fertilization (IVF) if you’re unable to get pregnant on your own. The app also includes tools that:
- Determine if it's time to see a fertility specialist
- Locate the nearest Attain Fertility Center near you
- Calculate your BMI, fertility loan, and more
The app is free to download, free to use, and filled with fertility tips and links to Attain Fertility’s informational website and communities.

The launch of the Attain Fertility Predictor with Attain IVF’s 10th Anniversary is poised to echo the company’s 2010 eHealthcare Awards accolades and the Attain Fertility Facebook community is already generating feedback and ideas for the next great fertility app.

Converseon looks forward to incorporating these social conversations into actionable mobile optimization tactics to maintain Attain Fertility as a leader within the infertility space by activating mobile browsers and app users.



