CEO Rob Key will appear on a ‘Buzz Monitoring‘ panel at the Search Engine Strategies Conference in San Jose on Thursday 23 August.

As The Economist said in March 2006: “The direct, unfiltered, brutally honest nature of much online discussion is gold dust to big companies that want to spot trends, or find out what customers really think of them.” Listening to the online conversation can give companies a powerful competitive advantage and this session will help share tips and techniques for monitoring buzz online.

Search Engine Strategies 2007 Conference and Expo – ‘Buzz Monitoring‘ panel

Rob Key, CEO, Converseon

Chris Sherman, Co-Chair, SES San Jose

Andy Beal, Consultant, Editor, Author,

Jonathan Ashton, Director of SEO,


Thursday, 23 August, 2007



San Jose Convention Center

San Jose, California