Conversus helps unlock the full value of this data through an easy-to-use machine learning platform built upon the industry’s largest training to enhance new and existing social listening and related voice-of-customer initiatives. Human level precision, custom classifiers, emotion, and much more. It starts where basic text analytics stop for superior insights and predictive uses.
Multiple third party peer reviewed studies have shown that Conversus.AI produced social data can not only tell you what happened, but can predict what’s next. Move from qualitative to quantitative. Predict your traditional brand tracker with up to 12 weeks in advance. Gauge brand resiliency. Anticipate crisis. Model the data to sales. Understand key drivers of customer care to drive efficiency. Measure key drivers of advocacy. And more.
Conversus unlocks the meaning of social data:
Put the power of active machine learning at your fingertips - minimizing noise and problems associated with Boolean queries.
Report on social metrics with confidence with clear transparency into the accuracy of analysis, such as sentiment and emotion. Take control of your data quality - utilizing confidence scores associated with analysis of each social media post.
Improve sentiment precision from an average of 60% to 90%+. Improve relevancy of data sets from the industry average of 15-30% to more than 80%. Get analysis at the target or facet level to understand key opinion drivers.
Conversus can be used in conjunction with most social listening platforms. Alternatively, our team can assist in data collection and analysis - providing a full-service solution.
Conversus language analysis is tuned to your brand, category and use case; Rapidly build custom classifiers like advocacy, customer care and customer experience to unlock the value of social listening data.
A batch upload feature allows you to repurpose your human coded data. Simply upload your data, and a classifier is created in minutes. Better yet, through the active learning module, you can rapidly improve your classifier.
Use directly with your own and third party data, or in conjunction with most other basic social listening platforms. No need to start from scratch. Unify your social and other voice-of-customer data (such as long form survey responses, call center/focus group transripts and more) to better capture the voice of your customer effectively and consistently.
Social data has been proven to have meaningful and predictive capabilities. Conversus.AI produced data provides the variables and accuracy needed for effective modeling.
"The best sentiment analysis I've ever seen, hands down."- Team Detroit
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