{"id":6216,"date":"2019-03-05T11:38:07","date_gmt":"2019-03-05T15:38:07","guid":{"rendered":"https:\/\/converseon.com\/?p=6216"},"modified":"2022-12-13T19:29:13","modified_gmt":"2022-12-13T19:29:13","slug":"apply-ai-social-listening-2019","status":"publish","type":"post","link":"https:\/\/converseon.com\/?p=6216","title":{"rendered":"How To Apply AI to Your Social Listening in 2019"},"content":{"rendered":"<p>Artificial Intelligence (\u201cAI\u201d) may be a highly-hyped technology, but in the world of social listening and analytics, it is poised to become the most powerful innovation the industry has seen over the last decade.<\/p>\n<p>AI, or more specifically machine learning, can learn from human input and with enough proper training, can approximate (and sometimes exceed) human performance without explicit programming. As Dr. Philip Resnik, a Professor of Computational Linguistics at the University of Maryland (and Converseon advisor) says: \u201ccomputers simply don\u2019t have the brains to handle some tasks, unless they borrow ours.\u201d<\/p>\n<p>This is why AI is essential for effective language analysis. Indeed, the power of AI to analyze even nuanced text-based conversations at massive speed and scale to accurately collect critical business insights has made tremendous strides over the past few years. Yet the broad use of these technologies in the areas of social listening and analytics largely remains in its infancy due to several factors. One has been the uneven availability of the most effective technologies combined with user confusion on which technical approaches are most appropriate to specific needs. This is compounded by the fact that if you are also like most organizations, there has historically been a dearth of \u201cAI experts\u201d available to you to help guide decision making and vendor selection in this area&#8230;.<\/p>\n<p>For our full white paper please download it <a href=\"https:\/\/converseon.com\/resources\/whitepaper\/white-paper-example\/\">here<\/a>.<\/p>\n<p>\u00a9Converseon All Rights Reserved<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Artificial Intelligence (\u201cAI\u201d) may be a highly-hyped technology, but in the world of social listening and analytics, it is poised to become the most powerful innovation the industry has seen over the last decade. AI, or more specifically machine learning, can learn from human input and with enough proper training, can approximate (and sometimes exceed) [&hellip;]<\/p>\n","protected":false},"author":27,"featured_media":6219,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-6216","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Apply AI to Your Social Listening | Blog | Converseon\u2122<\/title>\n<meta name=\"description\" content=\"The social listening and analytics industry witnesses innovation through Artificial Intelligence (\u201cAI\u201d) - learn how to apply AI here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/converseon.com\/?p=6216\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apply AI to Your Social Listening | Blog | Converseon\u2122\" \/>\n<meta property=\"og:description\" content=\"The social listening and analytics industry witnesses innovation through Artificial Intelligence (\u201cAI\u201d) - learn how to apply AI here.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/converseon.com\/?p=6216\" \/>\n<meta property=\"og:site_name\" content=\"Converseon\u2122\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-05T15:38:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-13T19:29:13+00:00\" \/>\n<meta name=\"author\" content=\"Converseon\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Converseon\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/converseon.com\\\/?p=6216#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/converseon.com\\\/?p=6216\"},\"author\":{\"name\":\"Converseon\",\"@id\":\"https:\\\/\\\/converseon.com\\\/#\\\/schema\\\/person\\\/89b3c9aa934d2cda330f7ce592eee422\"},\"headline\":\"How To Apply AI to Your Social Listening in 2019\",\"datePublished\":\"2019-03-05T15:38:07+00:00\",\"dateModified\":\"2022-12-13T19:29:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/converseon.com\\\/?p=6216\"},\"wordCount\":242,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/converseon.com\\\/?p=6216#primaryimage\"},\"thumbnailUrl\":\"\",\"articleSection\":[\"General\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/converseon.com\\\/?p=6216#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/converseon.com\\\/?p=6216\",\"url\":\"https:\\\/\\\/converseon.com\\\/?p=6216\",\"name\":\"Apply AI to Your Social Listening | Blog | Converseon\u2122\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/converseon.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/converseon.com\\\/?p=6216#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/converseon.com\\\/?p=6216#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2019-03-05T15:38:07+00:00\",\"dateModified\":\"2022-12-13T19:29:13+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/converseon.com\\\/#\\\/schema\\\/person\\\/89b3c9aa934d2cda330f7ce592eee422\"},\"description\":\"The social listening and analytics industry witnesses innovation through Artificial Intelligence (\u201cAI\u201d) - learn how to apply AI here.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/converseon.com\\\/?p=6216#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/converseon.com\\\/?p=6216\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/converseon.com\\\/?p=6216#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/converseon.com\\\/?p=6216#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/converseon.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"General\",\"item\":\"https:\\\/\\\/converseon.com\\\/?cat=1\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"How To Apply AI to Your Social Listening in 2019\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/converseon.com\\\/#website\",\"url\":\"https:\\\/\\\/converseon.com\\\/\",\"name\":\"Converseon\u2122\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/converseon.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/converseon.com\\\/#\\\/schema\\\/person\\\/89b3c9aa934d2cda330f7ce592eee422\",\"name\":\"Converseon\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e723738117c8ccfd7219c55452cfdfe45da2a87791d0961793dbf4445a7d4843?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e723738117c8ccfd7219c55452cfdfe45da2a87791d0961793dbf4445a7d4843?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e723738117c8ccfd7219c55452cfdfe45da2a87791d0961793dbf4445a7d4843?s=96&d=mm&r=g\",\"caption\":\"Converseon\"},\"sameAs\":[\"http:\\\/\\\/www.converseon.com\"],\"url\":\"https:\\\/\\\/converseon.com\\\/?author=27\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Apply AI to Your Social Listening | Blog | Converseon\u2122","description":"The social listening and analytics industry witnesses innovation through Artificial Intelligence (\u201cAI\u201d) - learn how to apply AI here.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/converseon.com\/?p=6216","og_locale":"en_US","og_type":"article","og_title":"Apply AI to Your Social Listening | Blog | Converseon\u2122","og_description":"The social listening and analytics industry witnesses innovation through Artificial Intelligence (\u201cAI\u201d) - learn how to apply AI here.","og_url":"https:\/\/converseon.com\/?p=6216","og_site_name":"Converseon\u2122","article_published_time":"2019-03-05T15:38:07+00:00","article_modified_time":"2022-12-13T19:29:13+00:00","author":"Converseon","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Converseon","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/converseon.com\/?p=6216#article","isPartOf":{"@id":"https:\/\/converseon.com\/?p=6216"},"author":{"name":"Converseon","@id":"https:\/\/converseon.com\/#\/schema\/person\/89b3c9aa934d2cda330f7ce592eee422"},"headline":"How To Apply AI to Your Social Listening in 2019","datePublished":"2019-03-05T15:38:07+00:00","dateModified":"2022-12-13T19:29:13+00:00","mainEntityOfPage":{"@id":"https:\/\/converseon.com\/?p=6216"},"wordCount":242,"commentCount":0,"image":{"@id":"https:\/\/converseon.com\/?p=6216#primaryimage"},"thumbnailUrl":"","articleSection":["General"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/converseon.com\/?p=6216#respond"]}]},{"@type":"WebPage","@id":"https:\/\/converseon.com\/?p=6216","url":"https:\/\/converseon.com\/?p=6216","name":"Apply AI to Your Social Listening | Blog | Converseon\u2122","isPartOf":{"@id":"https:\/\/converseon.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/converseon.com\/?p=6216#primaryimage"},"image":{"@id":"https:\/\/converseon.com\/?p=6216#primaryimage"},"thumbnailUrl":"","datePublished":"2019-03-05T15:38:07+00:00","dateModified":"2022-12-13T19:29:13+00:00","author":{"@id":"https:\/\/converseon.com\/#\/schema\/person\/89b3c9aa934d2cda330f7ce592eee422"},"description":"The social listening and analytics industry witnesses innovation through Artificial Intelligence (\u201cAI\u201d) - learn how to apply AI here.","breadcrumb":{"@id":"https:\/\/converseon.com\/?p=6216#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/converseon.com\/?p=6216"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/converseon.com\/?p=6216#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/converseon.com\/?p=6216#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/converseon.com\/"},{"@type":"ListItem","position":2,"name":"General","item":"https:\/\/converseon.com\/?cat=1"},{"@type":"ListItem","position":3,"name":"How To Apply AI to Your Social Listening in 2019"}]},{"@type":"WebSite","@id":"https:\/\/converseon.com\/#website","url":"https:\/\/converseon.com\/","name":"Converseon\u2122","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/converseon.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/converseon.com\/#\/schema\/person\/89b3c9aa934d2cda330f7ce592eee422","name":"Converseon","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/e723738117c8ccfd7219c55452cfdfe45da2a87791d0961793dbf4445a7d4843?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e723738117c8ccfd7219c55452cfdfe45da2a87791d0961793dbf4445a7d4843?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e723738117c8ccfd7219c55452cfdfe45da2a87791d0961793dbf4445a7d4843?s=96&d=mm&r=g","caption":"Converseon"},"sameAs":["http:\/\/www.converseon.com"],"url":"https:\/\/converseon.com\/?author=27"}]}},"_links":{"self":[{"href":"https:\/\/converseon.com\/index.php?rest_route=\/wp\/v2\/posts\/6216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/converseon.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/converseon.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/converseon.com\/index.php?rest_route=\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/converseon.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6216"}],"version-history":[{"count":0,"href":"https:\/\/converseon.com\/index.php?rest_route=\/wp\/v2\/posts\/6216\/revisions"}],"wp:attachment":[{"href":"https:\/\/converseon.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/converseon.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/converseon.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}