Blog

Blogs

• 

  Our POV: The 2018 Forrester Wave on Enterprise Social Listening, and a New Path Forward for the Industry

  The newest Forrester Research Wave Report on Enterprise Social Listening (Q3) was published last week and the results are, well, mostly uninspiring for those looking to embrace innovation in the industry. Overreliance on the same data, commoditized features and a...

• I-COM and Converseon NYC Marketing Meetup 2018

  This past Thursday, September 6th - we hosted a lovely dinner with our good friends I-COM Global. Despite a little rain shower at the beginning the night, it turned out to be an incredible event with great guests and discussions....

• Why ‘Getting it Right’ in Social and VoC Listening is a Human Right

  In an era when the collective voice of customers and citizens, empowered through social channels, has become a primary agent-of-change that is transforming governments, societies, industries, brands and products, most consumer-centric organizations have now adopted some form of social listening. ...

• MRC Sept. 21st Luncheon: How Can Brands Best Understand Their Consumers? Social Listening, Traditional Brand Tracking, Or Both?

  For over 90 years Market Research Council (MRC) has been regarded as one of the most prestigious market research organizations in the world.  They have consistently been at the forefront of innovation.  So today we’re are pleased to see that...

• Converseon at TMRE 2017

  Our CEO, Rob Key, will be speaking at TMRE 2017 this Tuesday at 2:45 on Reaching Towards the Singularity: How AI is Powering a New Generation of Predictive Insights Through Social Data The session covers how the advent...

• 

  2017 Sentiment Symposium

  Our CEO, Rob Key, will be speaking on the first day of Sentiment Symposium, on "Measuring Emotions in Brand Health" with Uber, at 9:30am.