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Decision Intelligence

Converseon’s Resource Center houses industry and Converseon news, events, case studies, white papers, webinars (on demand, and upcoming), and much more. As thought leaders in decision intelligence and data analytics, we provide education to help keep you in the loop and ahead of trends.

Blog

The Ethics of Social Media Listening

Social media has emerged as a powerful force for social good. The power of social listening, specifically, to positively impact business, government, and social policy is clear. This is creating a paradigm shift in business methods. To combat potential misuse of the data available from social media, we have to ensure that these new business […]

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Case Study

Converseon Case Study: Lion Brand Yarn Drives Measurable ROI with Social Media

Converseon worked in partnership with Lion Brand Yarn on the ideation, development and implementation of an enterprise social media strategy. This case study is a submission for the 2009 Forrester Groundswell Awards.

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Case Study

Birthdays and Charity: A Social Media Case Study

Recently one of our own, Paull Young, turned his birthday into a social media experiment to raise money for charity:water a group working to provide clean water in Ethiopia.

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