This year at SXSW, we’re focusing entirely on the customer. Your customer, to be precise.

Marketers no longer control the message. The customer does.

The customer experience now defines the success of the customer and thus, the success of the business.

This is “Success by Customer Experience,” or as we’re calling it… “SXCX.”

You’re invited to attend the biggest event we’ve ever hosted — The Customer Social — where you’ll learn how to create successful customer experiences from brands like Converseon, IBM, U.S. Bank, Conversocial, Emma, and others.

They’ll share details of how they craft the ideal customer journey and communicate with the modern-day customer.

The Customer Social will be at the Moonshine Grill, 303 Red River St. Saturday March 11th from 2pm to 6pm.

Register for The Customer Social.

See you in Austin!