Webinars, Case Studies & More

Thought Leaders in

Decision Intelligence

Converseon’s Resource Center houses industry and Converseon news, events, case studies, white papers, webinars (on demand, and upcoming), and much more. As thought leaders in decision intelligence and data analytics, we provide education to help keep you in the loop and ahead of trends.

Webinar

AMEC Measurement Month: Connecting Reputation to Business Outcomes

Converseon’s VP of Solutions, Ben Sigerson is joined by Angela Palladino, Senior Director of Insights & Analytics at Walmart, in another year of participation in AMEC’s Measurement Month. In our polarized time brand reputation has never been more important or in greater peril. Driven largely by social conversation, brands are under scrutiny in real time […]

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Webinar

Conversus™: “No Code” Text Analytics Platform Powering Enhanced Social + Consumer Intelligence

According to the 2022 GRIT report, more effective text analysis was a leading need for consumer intelligence and market research pros, but most current solutions have underperformed – until now. Conversus™ is the leading “no code” AI powered text analysis platform used by brands such as IBM and Walmart to transform their unstructured “conversation data” (social, […]

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Blog

Converseon’s Response to The White House Blueprint for an AI Bill of Rights

The following message has been written by Converseon’s CEO & Founder, Rob Key. Recently, the White House released the “Blueprint for an AI Bill of Rights” to identify principles to guide the design, use, and deployment of models/systems/AI to protect Americans in the digital age. As a leader in conversation-based decision intelligence through the use […]

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Webinar

Bridging the Gap in ESG Measurement: Stakeholder Perception

Rigorous measurement of brand ESG efforts are essential, but often self-reported. As a result, there is an increasing credibility gap between organization’s reported efforts in “environmental, social and governance” and stakeholder perceptions of these efforts. This can result in accusations of greenwashing and more. Clearly understanding stakeholder perceptions through the power of social data and […]

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Blog

2022 Year-end Solutions to Level Up Your Brand’s Social Intelligence

With year end fast approaching and 2023 budgeting season present, we thought it would be helpful to share Converseon’s latest offerings and solutions for consideration as brand’s consider technology innovations.  We can provide additional details, demos and pricing.  2022 has been a year of significant innovation for us, focused on transforming “conversation data” into decision […]

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Webinar

Measure Your Brand’s Relevance Using Social Media

How is your brand currently measuring for relevance across key stakeholders? If you aren’t using social media, you may be missing out on key trends, conversations, and data that impacts how you invest. At Greenbook’s Brand Tracking Showcase, our Senior Strategist, Bradley Taylor, discussed measuring brand relevance with social media data. He shared insight into […]

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Blog

Examining the Public’s Perception of Early Corporate COVID Responses Offers Insight Into Effective Stakeholder-Driven Leadership

[Article originally posted on JUST Capital’s website here.] Sam Schrager is JUST’s Director of Metrics and Data Analytics. He is joined in this collaboration by Converseon‘s Chief Innovation Officer, Glen Kushner, and Advisor, Larry Friedman. Converseon uses machine learning to track perception of brand purpose on social media using a combination of natural language processing, social intelligence, […]

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Blog

Conscious Consumerism: The Imperative of ESG Investment

The era of conscious consumerism has arrived. Ushered in by the COVID-19 pandemic, a wave of individuals highly focused on environmental action, sustainable efforts, and green initiatives now seek out companies that are putting their advertising promises into real climate action. What is ESG? As we know, ESG stands for Environmental, Social, and Governance. Marketing […]

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Webinar

Tech Demo Day 2022: Transform Conversation Data Into Decision Intelligence

Converseon’s leadership team participated in The Social Intelligence Lab’s event, Tech Demo Day,” in the summer of 2022. Joined by a variety of other tech vendors who demonstrated their technology, our VP of Solutions, Ben Sigerson, and Senior Strategist, Bradley Taylor, walked through two different platforms. These platforms were Conversus™ and its sister platform, PRISM™ […]

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