Blog
Blog
Converseon’s AI Quantitive Market Research Offering for Q4
Are you currently in the process of planning for 2024? We’d like to help! Here are the research offerings our clients are using to develop their Q4 deliverables and map out their 2024 planning. Consumer and Category Segmentation By using millions of data points we create robust and representative segments based on stated behaviors such […]
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Insights Tech Showcase(GreenBook): Trend vs. Fad: How Can You Know the Difference?
Converseon’s Bradley Taylor will take the stage to explore Converseon’s unique approach for deciphering trends and fads at Greenbook’s Insights Tech Showcase on October 20th. In the era driven by technological advancements, distinguishing between trends and fads can be key to success or failure. As Bradley delves into the nuances of trends and fads you […]
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Congratulations to our Converseon Team – Shortlisted for 2 AMEC Awards!
Congratulations to our Converseon team for being shortlisted for 2 prestigious AMEC Measurement and Evaluation Awards! We’re so proud of this work and are so excited to be recognized by this highly respected organization. Our team has done incredible work this year and to receive this recognition is very special. We’re very proud of what we’ve accomplished together. Cheers […]
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A Perspective on the Impact and Role of ChatGPT (and LLMs) on Social and Consumer Intelligence
The media frenzy over ChatGPT has many in the consumer, market, and social intelligence space, and beyond, seeing these developments as a suddenly disruptive force. But this technology, and our application of it, has been around for some years.
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Converseon’s Response to The White House Blueprint for an AI Bill of Rights
The following message has been written by Converseon’s CEO & Founder, Rob Key. Recently, the White House released the “Blueprint for an AI Bill of Rights” to identify principles to guide the design, use, and deployment of models/systems/AI to protect Americans in the digital age. As a leader in conversation-based decision intelligence through the use […]
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2022 Year-end Solutions to Level Up Your Brand’s Social Intelligence
With year end fast approaching and 2023 budgeting season present, we thought it would be helpful to share Converseon’s latest offerings and solutions for consideration as brand’s consider technology innovations. We can provide additional details, demos and pricing. 2022 has been a year of significant innovation for us, focused on transforming “conversation data” into decision […]
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Examining the Public’s Perception of Early Corporate COVID Responses Offers Insight Into Effective Stakeholder-Driven Leadership
[Article originally posted on JUST Capital’s website here.] Sam Schrager is JUST’s Director of Metrics and Data Analytics. He is joined in this collaboration by Converseon‘s Chief Innovation Officer, Glen Kushner, and Advisor, Larry Friedman. Converseon uses machine learning to track perception of brand purpose on social media using a combination of natural language processing, social intelligence, […]
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Conscious Consumerism: The Imperative of ESG Investment
The era of conscious consumerism has arrived. Ushered in by the COVID-19 pandemic, a wave of individuals highly focused on environmental action, sustainable efforts, and green initiatives now seek out companies that are putting their advertising promises into real climate action. What is ESG? As we know, ESG stands for Environmental, Social, and Governance. Marketing […]
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How To Apply AI to Your Social Listening in 2019
Artificial Intelligence (“AI”) may be a highly-hyped technology, but in the world of social listening and analytics, it is poised to become the most powerful innovation the industry has seen over the last decade. AI, or more specifically machine learning, can learn from human input and with enough proper training, can approximate (and sometimes exceed) […]
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At Converseon: a Look Ahead, and a Glance Behind, in the New Year
2018 marked a year of rapid evolution at Converseon, and 2019 did not slow the progress, growth, or success for, our partners or our clients.
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