Webinars

Webinar

How to Measure Brand Purpose at the Speed of Culture

The question of “how are you making the world a better place” has made brands take pause. What is brand purpose, how can we manage it, and how do we measure it?

Webinar

Predictive Reputation Measurement: A New Approach for a Polarized World

In a polarized world where brands are consistently under scrutiny, it is now more imperative than ever for new approaches to measuring reputation, including predictive models.

Webinar

ESOMAR: How to Measure Brand Purpose at the Speed of Culture with Rishad Tobaccowala

View our on demand webinar featuring Converseon’s CEO, Rob Key, and author Rishad Tobaccowala as they discuss measuring brand purpose.

Webinar

Making the Complex Simple: How to Measure Brand Purpose with Unstructured Text

Methodologies to effortlessly understand brand purpose The current pandemic has placed the actions and inactions of organizations under a microscope. Consumers expect and want to spend their dollars with brands that take a stance and act for the greater social good. But how do you measure how a brand’s purpose is perceived? In the past, […]

Webinar

Transforming Trend Discovery and Prediction with AI + NLP + Advanced Analytics

Everyone knows that there are early conversations in social data that are forerunners of the next Hard Seltzer trend or the move to avocado showing up as an ingredient in your hand cream. However, using this data in a way that predicts which of these early trends will grow, versus those that will fizzle away, has been elusive.

Webinar

Understanding Brand Trust in an Era of #FakeNews and Volatile Social Media

In today’s polarized social media empowered world, brand trust has never been more important…. or as much at risk. This webinar will explore how organizations can better measure. understand and protect brand trust in 2019.

Webinar

Getting to the Future First: How Social Data is Transforming Trend Discovery w/ in4mation insights

Everyone knows that there are early conversations in social media that are forerunners of the next Rosé trend or the move to avocado showing up as an ingredient in your hand cream.

Webinar

Measuring and Understanding Brand Trust in the #FakeNews Era

Converseon’s CEO and Founder Rob Key recently spoke at the ESOMAR Congress 2019 – Global Data & Insights Summit.

Webinar

How to Build Custom AI-Powered NLP Models for Advanced Social Listening Analysis (Without Having To Be A Data Scientist)

This webinar will demonstrate how data scientists and general business analysts alike can rapidly build, validate and deploy complex models through auto MLaaS platform, Conversus.AI.

Webinar

The Human Element in AI

A discussion about the human element in AI between Converseon Senior Strategist Mike Moran and Science Advisor Dr. Philip Resnik, the original architect of Converseon’s NLP technologies.